Patrons dining at any of the chain’s 69 locations on the holiday can enter local drawings for the grand prize. Beyond the physical diners, the company is expanding its reach through social media contests and influencer collaborations to distribute the remaining rewards. The signature dish at the center of the celebration pairs half a crispy fried chicken with a Belgian waffle, finished with strawberry butter and a house-made sweet-and-spicy sauce.
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Metro Diner Marks Fried Chicken & Waffle Day With 88 Yearly Prizes
Eighty-eight lucky diners will secure free meals for a year as Metro Diner marks the eighth anniversary of National Fried Chicken & Waffle Day on August 8. The restaurant chain, which established the holiday in 2018, is leveraging the numerical coincidence of 8/8 to launch its most extensive promotional campaign to date.
Stanley Goodman, President and Chief Operating Officer, described the initiative as a way to honor the dish that has become the brand's culinary hallmark. Following the August 8 event, individual restaurants will finalize their local drawings and announce the winners, who will then be invited to redeem their year-long supply of the classic comfort meal. Since its founding in Jacksonville in 1992, Metro Diner has expanded across the eastern United States, gaining national recognition through appearances on programs like Diners, Drive-Ins and Dives.
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