The sale allows Stanley Black & Decker to concentrate its resources on core growth areas, specifically its electric outdoor products and established brands like DeWalt, Craftsman, and Cub Cadet. Chris Nelson, President and CEO of the New Britain-based firm, stated that the move is intended to unlock greater shareholder value by sharpening the company’s strategic focus.
In section Releases
Stanley Black & Decker Sells Hustler Mower Business to Bad Boy Mowers
Stanley Black & Decker has entered a definitive agreement to divest its Excel Industries unit, the manufacturer behind the Hustler turf-care brand, to Bad Boy Mowers. The deal, which involves a business segment projected to generate $300 million in revenue for fiscal year 2026, aims to streamline the company's portfolio.
For Bad Boy Mowers, the acquisition of the Hesston, Kansas-based Excel Industries adds a legacy of innovation to their lineup, including the first hydrostatic zero-turn mower introduced in 1964. Peter Ballantyne, CEO of Bad Boy Mowers, expressed intent to support Hustler's continued presence as a leader in professional-grade equipment. The transaction remains subject to regulatory approval and customary closing conditions, with BofA Securities and Cravath, Swaine & Moore LLP advising the seller.
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