Track Rabbit Adds Flexible Payment Options for Grassroots Events

The automotive event platform, based in West Chester, Pennsylvania, launched this feature to accommodate the realities of grassroots motorsports, where car shows and local track days often operate without dedicated finance teams. By decoupling the registration process from the payment gateway, the system allows organizers to utilize administrative tools—such as participant communication and event tracking—without forcing their payment collection into a single, rigid ecosystem.

According to Tori Drach, Director of Operations at Track Rabbit, the move is intended to support the broader automotive community beyond professional racing circuits. Organizers pay a small registration platform fee to access these tools, though they retain the ability to list events on the platform for free if they prefer using external registration systems. This flexibility ensures that clubs and organizers can manage their events on their own terms while still gaining visibility among the platform’s thousands of annual users.